People
A substantial healthcare market within a geographically compact system.
Your Israeli market-entry & distribution partner
We don’t simply
distribute products.
We build markets.
Nemora Medical Technologies helps international medtech manufacturers enter, establish and grow in Israel—from regulatory strategy and clinical adoption to procurement and sustainable commercial scale.
About Nemora
A focused route into
Israeli healthcare.
Nemora Medical Technologies is an Israeli market-entry and distribution partner for advanced medical technologies.
We work with selected international manufacturers whose solutions address meaningful unmet clinical needs. Our model combines local regulatory knowledge, trusted healthcare relationships and hands-on commercial execution—giving partners one clear route from opportunity to adoption.
20+years in medical technology
Globalmanufacturer relationships
Hands-ontechnology launch experience
Israel-widehospital, KOL & procurement network
Why Israel
A compact market.
Exceptional clinical leverage.
Israel combines sophisticated medicine, concentrated decision-making and a strong appetite for innovation. For the right technology, this creates a highly connected environment for clinical validation, reference-building and focused market entry.
National health funds
Universal coverage delivered through four highly connected healthcare organizations.
Births each year
A uniquely relevant environment for maternal, neonatal and women’s health innovation.
Fertility rate
Israel also ranks among the world leaders in per-capita IVF utilization.
Sources: Israel CBS, 2026 · OECD
How we work
A clear path from
potential to purchase.
Every product receives a tailored market-entry plan. Workstreams overlap where possible to shorten the route to first commercial use.
- 01 · 2–4 weeks
Market & portfolio assessment
Clinical need, competitive landscape, pricing logic, reimbursement pathway and partner fit.
- 02 · typically 3–12 months
AMAR registration & access strategy
Local registration, documentation readiness, reimbursement planning and procurement mapping.
- 03 · product-specific
Clinical validation & advocacy
KOL engagement, evaluations, training and evidence-building within priority institutions.
- 04 · launch & scale
Procurement, launch & growth
Tenders, purchasing pathways, commercial execution, service and long-term account development.
Timelines are indicative and depend on device classification, documentation readiness, clinical requirements and procurement cycles.
What we bring
One partner.
Full-market ownership.
Senior-level attention from strategy through execution.
Regulatory & Market Access
AMAR strategy, documentation coordination, reimbursement, pricing and tender pathways.
Clinical Adoption
Hospital mapping, KOL development, training, pilots and workflow integration.
Commercial Execution
Focused go-to-market plans, direct account development, forecasting and field execution.
Long-term Partnership
Transparent reporting, local market intelligence, service coordination and sustainable growth.
Strategic focus · Women’s health
Women’s health is not
one category.
We seek differentiated technologies across the full continuum of women’s care—within hospitals, clinics and the home.
Fertility & IVF
Technologies that support assisted reproduction, fertility pathways and laboratory workflows.
Obstetrics & Fetal Monitoring
Solutions for pregnancy, labor, maternal safety and fetal assessment.
Urogynecology & Pelvic Health
Care for incontinence, prolapse, pelvic-floor health and recovery.
Gynecology & Minimally Invasive Care
Technologies that improve diagnosis, intervention and procedural outcomes.
Menopause & Healthy Aging
Evidence-led solutions for midlife symptoms, prevention and long-term wellbeing.
Diagnostics & Screening
Earlier, smarter detection across women’s health and breast health.
Connected & Home Care
Monitoring, recovery and self-care solutions that extend care beyond the hospital.
Maternal & Postpartum Health
Support for recovery, feeding, monitoring and the transition home.
Meet the founder
Dafna Ben Shitrit · Founder & Managing Director
Built on experience.
Driven by purpose.
With more than two decades in medical technology, Dafna brings senior experience across business development, marketing, sales strategy, market access and the introduction of new technologies into Israeli hospitals.
Her career includes Johnson & Johnson Cordis and senior commercial and business development roles at Duke Medical Solutions. She has worked across the full distributor lifecycle—from manufacturer strategy and AMAR registration to tenders, clinical education, hospital adoption and portfolio growth.
“Nemora is not a departure from my career—it is the company my career has prepared me to build.”
Let’s build the Israeli market
Tell us about
your technology.
Share a few details and we’ll start with a focused fit assessment.